How to differentiate yourself from competitors

As entrepreneurs we've most likely all had doubts starting a business, telling ourselves "there are already so many out there like this" or "a million people do this already." While all that might be true, it is also true is that no one else is YOU. In this this workshop, you'll learn how to identify your unique selling proposition (USP)—what makes you and your business different—and understand where you stand against your competitors and how to use that to your advantage. You'll walk away with a strong framework for incorporating your USP to make your pitch as strong as possible. You can't form a good pitch if you don't know what exactly you're pitching!