Branding That Sticks: How to Build a Business Identity That Lasts

What to Expect:

This workshop is structured to provide a comprehensive understanding of brand fundamentals and how to put them into action right away. You’ll gain practical knowledge and receive hands-on guidance through interactive exercises and live feedback sessions.

Part 1: Laying the Foundation

We’ll kick off by exploring the essential elements of a strong brand identity. Learn how to define your brand’s core components, from values to voice, and understand how these foundations can help you stand out in the market. Participants will complete a Brand Readiness Quick Survey to assess their current brand positioning and identify key areas of improvement.

Part 2: Bringing Your Brand to Life

Next, we’ll focus on how to apply your brand across marketing, customer experience, and operations to ensure consistency and impact. A live brand review segment will offer select participants personalized feedback, helping you refine your messaging and visual identity for maximum clarity and resonance.

You’ll also walk away with a Brand Identity Checklist and a Messaging Framework Guide—practical tools you can use to implement changes right after the session.

Who Should Attend:

This workshop is ideal for early-stage entrepreneurs, small business owners, and anyone looking to strengthen their brand to support business growth. Whether you’re launching a new venture or refreshing an existing brand, you’ll gain valuable insights and actionable next steps.

What You'll Gain:

• A comprehensive understanding of brand fundamentals and why they matter
• Practical steps to define and refine your brand identity
• Strategies to ensure brand consistency across marketing and customer touchpoints
• Live, expert feedback to strengthen your brand positioning
• Actionable resources, including a Brand Identity Checklist and Messaging Framework Guide

Register Now!

When: February 28, 2025 | 1-3 PM ET
Cost: $75

Don’t miss this opportunity to invest in your business’s growth. Register today and take the first step toward creating a brand that truly sticks.