MINI LILA
A line of organic Merino wool & silk essentials for your littlest loves to keep them safe, comfortable and stylish!
Project Description
MINI LILA is a line of super soft clothing and accessories for babies and tots that are thermo-regulating, stain-fighting and flame resistant. They also provide UV protection (SPF 50)!
We want to bring safe, organic, sustainable and beautiful basics to every parent through an amazing fabric from Europe: organic Merino wool & silk.
The only essentials a baby will ever need.
OUR MISSION
Babies cannot regulate their body temperature, they go through many outfits a day and have extremely sensitive skin but baby garments have yet to properly adapt to account for these facts.
Cotton is commonly used, but it can't regulate a child's body temperature. NONE of the fabrics used today for baby clothes are self-cleaning or stain-fighting. Parents spend way too much time doing laundry! And many fabrics used for baby clothes contain harmful toxins, dyes or pesticide. They are often treated to be flame resistant or to provide UV protection
MINI LILA has found a solution to all these problems by using an innovative, highly sustainable and organic fabric: Merino wool & silk.
OUR SOLUTION: ORGANIC MERINO WOOL & SILK
We developed a line of essential clothing and accessories for baby and tots that uses the highest quality organic Merino wool & silk fabric to keep your child safe and comfortable year-round, day and night.
MINI LILA FEATURES
What's different about our garments?
MINI LILA garments respond to changes in body temperature in real time !! keeping babies warm in winter and cool in summer. They are self-cleaning and only need minimal washing. They can be worn several days in a row without getting smelly or building up bacteria. MINI LILA essentials are organic, highly sustainable with no harmful toxins, dyes or pesticides. They come with built in UV protection (SPF 50) and are naturally flame resistant with no chemical treatment necessary.
THE LILA FAMILY
MINI LILA
Your littlest loves deserve the best start in life. MINI LILA keeps them safe and comfortable all year long.
lila kids:
For your bigger kids (ages 3 to 7 years). May they explore the world with ease and comfort.
A small exclusive collection for our supporters of this campaign.
lila women or men:
For you!
A small exclusive collection for our supporters of this campaign.
SIZES + COLOR OPTIONS
| SIZE | COLOR OPTIONS | |
| MINI LILA | 0-2 yrs | natural, stripes |
| lila kids | 3-8 yrs | natural, stripes |
| lila women | S, M, L, XL |
natural and black |
| lila men | M, L | natural and grey |
ADD ONS
Not finding a reward set you want? You can simply add any amounts below to your pledge so that you get all the items you need. When our campaign is over we’ll be in touch to make sure you get the exact sizes and colors you want.
- $32 - 1 MINI LILA baby pants or 1 MINI LILA shirt
- $36 - 1 MINI LILA onesie
- $38 - 1 lila kids shirt or 1 lila kids pants
- $38 - 1 lila women tank or 1 lila women leggings or 1 men base layer pants
- $45 - 1 tote bag
- $52 - 1lila men shirt
- $56 - 1 lila women shirt
HOW YOUR FUNDING HELPS
We've been bootstrapping MINI LILA for three years which has been such a privilege. We've built a website, worked with our manufacturers in Germany, and registered our international trademark. During all of this, we expanded our team, listened to our customers, and grew our knowledge of the infant apparel sector.
Now, we need your help to build the best product - MINI LILA 2.0 with some major improvements:
1) We want to add a new color range of colors.
2) We want to add new styles.
Your support helps us purchase the sustainable and organic raw materials (organic Merino wool and silk), local labor, and collaborative brainpower to bring MINI LILA 2.0 essentials to every parent. Turning more babies into Super babies! Super Clothes, Super Babies - MINI LILA.
PRODUCTION SCHEDULE
With your help, we cannot wait to bring MINI LILA 2.0 to life and to your front door.
- November 5, 2019 - IFW Campaign Ends
- November 2019 - Place orders
- November -December 2019 - Manufacture Garments
- January 2020 - Receive Garments
- January - February 2020 - Ship your Garments!
*** Note: Some of our rewards are ready to ship as indicated in the rewards section!
MEET MINI LILA
Hi there from us: Leith + Isabell.
We're two friends who met in New York as mamas-to-be. We quickly discovered that the organic Merino wool & silk pieces brought to Isabell from Europe were what our children felt most comfortable in - day and night. They stayed cleaner for longer! We didn’t have to spend as much time doing laundry! And they could be worn year-round because this fabric keeps you warm in winter and cool in summer. It felt like magic!!
Leith, a former market editor at Vogue, couldn’t help but realize how amazing and truly miraculous Merino wool & silk is!
Having recently completed a Fashion Design degree at FIT, she and Isabell (a trained lawyer) decided to go ahead and put our combined skills to the test. We got to work straight away and, somehow - even with new babies, MINI LILA came to life within the year!
Our main hope is that our garments are something that you will cherish. Something that lasts the test of time. And something that will be handed down through your family. For this reason - MINI LILA stays away from trends, keeping the focus on styles that are classic and seasonless.
We strongly believe in creating consciously and sustainably making beautiful and simple pieces to last forever
Learn more at www.minilila.com.
SHARE OUR PROJECT
We'd love for you to share our campaign with your friends, family and anyone you think might be interested. From the bottom of our hearts: Thank you!! We're extremely grateful and beyond excited to bring MINI LILA 2.0 into the world! xx
Subscribe to our newsletter here.
THANK YOU!
We could not do this without you. Let's do this!!
Updates
The Campaign FAQs
WHY MERINO WOOL & SILK? WHAT MAKES IT SO GREAT?
Merino wool & silk is the safest, easiest and best way to dress your littlest loves. The fabric is an active material and responds to body temperature changes in real time (keeping your baby warm in winter and cool in summer). Breathable like a second-skin, these pieces can be worn 24/7 for days without getting smelly. Want to know more? We’ve listed all the magic Merino wool & silk does here.
IS MERINO WOOL & SILK ITCHY?
No! Merino sheep produce the finest, softest, and most adaptable wool anywhere in the world. And ours is the best quality! The added silk makes the fabric even softer. It’s just really super duper soft.
WILL MY MERINO WOOL & SILK PIECES LAST?
Merino wool & silk is strong, hard wearing, and so practical. Our garments will last and stretch, maintain their shape and in fact grow with your child. They will look great season after season, child after child.
IS YOUR MERINO WOOL ORGANIC?
Yes, it’s certified organic! All our wool comes from sheep that have been raised naturally and in a habitat where holistic farming methods are implemented without the use of any synthetic chemicals or pesticides.
DO I NEED TO WASH MY NEW PIECES BEFORE THE FIRST USE?
No! Since our wool is completely untreated and we’re not using any dyestuffs with heavy metals or harmful AZO-dyes, there’s no need to wash them before the first use. They also undergo a strict testing at independent laboratories on an ongoing basis to ensure they’re completely safe without washing.
WHERE ARE YOUR GARMENTS MADE?
Our garments are all proudly made in Germany, in a tiny village by a small family-owned manufacturer.
HOW DO I CARE FOR MY MERINO WOOL & SILK PIECES?
Caring for your Merino wool & silk is so easy. Our care instructions can be found here.
HOW DO YOUR SIZES RUN?
The age range in our sizing should be used as a guideline. Babies come in all shapes and sizes and there is no universal sizing to fit all. But luckily, our garments are very stretchy! You will find that for most styles, your pieces will last longer than the size range indicated. If you are unsure of what size to get, send us an email at [email protected]! We are always happy to chat with you.
WHICH GARMENT IS THE BEST CHOICE FOR WEARING IN WARM WEATHER?
All our pieces are made to be worn in warm weather. Even on hot and steamy summer days, the Merino wool & silk mix reliably transports sweat and heat away from the skin. It also provides natural UV-protection (SPF 50) without any chemicals involved. Thus, especially for your newborn, you might want to opt for the long-sleeved version because sunscreen isn’t safe for children less than a year old.
WHERE ARE YOU GUYS?
New York and Berlin.
CAN I TALK TO A REAL PERSON ABOUT YOU MERINO WOOL & SILK PIECES?
Yes, of course! We would love to hear from you! The best way to reach us is to email us at [email protected]. If you'd like to chat by phone, include your phone number in the email, and we'll get back to you, usually on the same day (but definitely within 48 hours).
WHAT ARE THE RISKS AND CHALLENGES ?
We’ve established processes and systems in place and know how to create these products.
Of course, there is always a risk for delays with manufacturing or shipping our garments. But we’ve already sampled and perfected the product and we'll continue to work alongside our supplier to ensure everything goes smoothly.
Just know, we will do all we can on our end to do this right. You can expect to hear from us frequently to give updates on the project. If there are ever any problems along the way, we will keep you in the loop!
Disclaimer: Unless the order has been improperly fulfilled or is damaged, our items are non-refundable. We do not cover any import taxes, duties, or customs fees.
IS SHIPPING INCLUDED?
Free shipping is included within the U.S. and Europe only. Worldwide shipping is available at an additional cost. Please email us [email protected] to find out more.
One long-sleeved shirt, and one pair of leggings.
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
Your support means everything to us!
We would be so grateful for your donation (of any amount - truly, every dollar counts!) and honored to have you behind us as we take on this new chapter for our small company.
20% off your next purchase at www.minilila.com.
*** You'll receive a code within 24 hours after placing the pledge.
Our co-founders are sharing their favorite and secret neighbourhood spots in New York or Berlin for you to download and explore.
*** Choose your city later.
(includes a social media shout out)
Large organic cotton tote bag with our 'New York meets Berlin' sykline illustrated by Ksusha Olefirenko.
(includes shipping and a social media shout out)
One organic Merino wool, cotton & silk shirt in M or L. Available in natural and grey.
*** You’ll choose the exact size and color later.
(includes shipping and a social media shout out)
One long-sleeved organic Merino wool & silk shirt. Available in natural and black.
*** You’ll choose the exact size and color later.
(includes shipping and a social media shout out)
Choose from our exclusive capsule collection for kids and women.
- Kids: Long-sleeved shirt + pants from 3T to 7T, available in natural, red/stripe, navy/stripe.
- Women: Tank + leggings from S to XL, available in natural and black
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
One shirt + base layer pants in M or L, available in natural and grey.
*** You’ll choose the exact size and color later.
(Includes shipping and a social media shout out)
One organic Merino wool & silk long-sleeved shirt, and one organic cotton tote bag 'New York meets Berlin'.
*** You’ll choose the exact size and color later.
(includes shipping and a social media shout out)
One long-sleeved Lila Women shirt, one MINI LILA onesie, and one organic tote 'New York meets Berlin' bag.
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
Includes one MINI LILA onesie, one Lila Kids set, and one Lila Women set. All made from organic Merino wool & silk.
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
Our beloved essential in an exclusive style: navy stripe with red piping!. Only available in sizes 0-3 months and 3-6 months.
*** You'll choose the exact size and color later. Limited quantities available. Ready to ship!!
(includes shipping and a social media shout out)
One MINI LILA set, one lila kids set, and one large organic cotton tote bag "Berlin / New York".
*** You’ll choose the exact size and color later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
One MINI LILA set, one lila kids set, one lila women set and one organic cotton tote bag.
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
Take a moment to sit down for a photography session with our co-founder and creative director Leith Speer Barton. Capture you, your child or your family. Includes styling (if desired), photography, one round of edits, and high resolution digitals for you to download.
(includes a social media shout out)
Quilted by hand using only up-cycled organic cotton or linen fabric dyed in a natural process using chestnut, robinia bark, goldenrod, stinning nettle leaves, avocado and coreopsis.
*** Johanna Schmal is a Berlin based artist. Originally trained in architecture and illustration she crosses the borders between applied and fine arts in her work. Each of her pieces tells a story about the places its colors were taken from or what inspired its motives, about time and cultural heritage through traditional craftsmanship.
For more information please see www.studioschmal.com
Size: 23.6'' x 32.6''. Organic Cotton-lined.
(includes shipping and a social media shout out)
Our beloved essential in an exclusive style: navy stripe with red piping!. Only available in sizes 0-3 months and 3-6 months.
*** You'll choose the exact size and color later. This pledge amount only lasts for 48 hours. Limited quantities available. Ready to ship!!
(includes shipping and a social media shout out)
One long-sleeved shirt, and one pair of leggings.
*** You’ll choose the exact sizes and colors later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
Choose from our exclusive capsule collection for kids and women.
- Kids: Long-sleeved shirt + pants from 3T to 7T, available in natural, red/stripe, navy/stripe.
- Women: Tank + leggings from S to XL, available in natural and black
*** You’ll choose the exact sizes and colors later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
One long-sleeved organic Merino wool & silk shirt. Available in natural and black.
*** You’ll choose the exact size and color later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
One shirt + base layer pants in M or L, available in natural and grey.
*** You’ll choose the exact size and color later. This pledge amount only lasts for 48 hours.
(Includes shipping and a social media shout out)
One organic Merino wool, cotton & silk shirt in M or L. Available in natural and grey.
*** You’ll choose the exact size and color later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
Includes one MINI LILA onesie, one Lila Kids set, and one Lila Women set. All made from organic Merino wool & silk.
*** You’ll choose the exact sizes and colors later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
Rewards
One long-sleeved shirt, and one pair of leggings.
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
Your support means everything to us!
We would be so grateful for your donation (of any amount - truly, every dollar counts!) and honored to have you behind us as we take on this new chapter for our small company.
20% off your next purchase at www.minilila.com.
*** You'll receive a code within 24 hours after placing the pledge.
Our co-founders are sharing their favorite and secret neighbourhood spots in New York or Berlin for you to download and explore.
*** Choose your city later.
(includes a social media shout out)
Large organic cotton tote bag with our 'New York meets Berlin' sykline illustrated by Ksusha Olefirenko.
(includes shipping and a social media shout out)
One organic Merino wool, cotton & silk shirt in M or L. Available in natural and grey.
*** You’ll choose the exact size and color later.
(includes shipping and a social media shout out)
One long-sleeved organic Merino wool & silk shirt. Available in natural and black.
*** You’ll choose the exact size and color later.
(includes shipping and a social media shout out)
Choose from our exclusive capsule collection for kids and women.
- Kids: Long-sleeved shirt + pants from 3T to 7T, available in natural, red/stripe, navy/stripe.
- Women: Tank + leggings from S to XL, available in natural and black
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
One shirt + base layer pants in M or L, available in natural and grey.
*** You’ll choose the exact size and color later.
(Includes shipping and a social media shout out)
One organic Merino wool & silk long-sleeved shirt, and one organic cotton tote bag 'New York meets Berlin'.
*** You’ll choose the exact size and color later.
(includes shipping and a social media shout out)
One long-sleeved Lila Women shirt, one MINI LILA onesie, and one organic tote 'New York meets Berlin' bag.
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
Includes one MINI LILA onesie, one Lila Kids set, and one Lila Women set. All made from organic Merino wool & silk.
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
Our beloved essential in an exclusive style: navy stripe with red piping!. Only available in sizes 0-3 months and 3-6 months.
*** You'll choose the exact size and color later. Limited quantities available. Ready to ship!!
(includes shipping and a social media shout out)
One MINI LILA set, one lila kids set, and one large organic cotton tote bag "Berlin / New York".
*** You’ll choose the exact size and color later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
One MINI LILA set, one lila kids set, one lila women set and one organic cotton tote bag.
*** You’ll choose the exact sizes and colors later.
(includes shipping and a social media shout out)
Take a moment to sit down for a photography session with our co-founder and creative director Leith Speer Barton. Capture you, your child or your family. Includes styling (if desired), photography, one round of edits, and high resolution digitals for you to download.
(includes a social media shout out)
Quilted by hand using only up-cycled organic cotton or linen fabric dyed in a natural process using chestnut, robinia bark, goldenrod, stinning nettle leaves, avocado and coreopsis.
*** Johanna Schmal is a Berlin based artist. Originally trained in architecture and illustration she crosses the borders between applied and fine arts in her work. Each of her pieces tells a story about the places its colors were taken from or what inspired its motives, about time and cultural heritage through traditional craftsmanship.
For more information please see www.studioschmal.com
Size: 23.6'' x 32.6''. Organic Cotton-lined.
(includes shipping and a social media shout out)
Our beloved essential in an exclusive style: navy stripe with red piping!. Only available in sizes 0-3 months and 3-6 months.
*** You'll choose the exact size and color later. This pledge amount only lasts for 48 hours. Limited quantities available. Ready to ship!!
(includes shipping and a social media shout out)
One long-sleeved shirt, and one pair of leggings.
*** You’ll choose the exact sizes and colors later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
Choose from our exclusive capsule collection for kids and women.
- Kids: Long-sleeved shirt + pants from 3T to 7T, available in natural, red/stripe, navy/stripe.
- Women: Tank + leggings from S to XL, available in natural and black
*** You’ll choose the exact sizes and colors later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
One long-sleeved organic Merino wool & silk shirt. Available in natural and black.
*** You’ll choose the exact size and color later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
One shirt + base layer pants in M or L, available in natural and grey.
*** You’ll choose the exact size and color later. This pledge amount only lasts for 48 hours.
(Includes shipping and a social media shout out)
One organic Merino wool, cotton & silk shirt in M or L. Available in natural and grey.
*** You’ll choose the exact size and color later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)
Includes one MINI LILA onesie, one Lila Kids set, and one Lila Women set. All made from organic Merino wool & silk.
*** You’ll choose the exact sizes and colors later. This pledge amount only lasts for 48 hours.
(includes shipping and a social media shout out)