Better for you Beverage
On a mission to bring health and harmony to everyone through beverage.

Project Description
Who: We are Matriarch Beverage Co. A better for you beverage company on a mission to bring health and harmony to everyone through beverage.
Why: For 4 consecutive decades obesity has been rising in the United States. This rise is in direct parallel to the rising consumption of sugar sweetened beverages. 1 in 2 adults will have a sugar sweetened beverage daily and up to 5% of the population drinks over 500 calories per day of these beverages. We want to break the strong hold sugar has on our beverages and our health.
Market Size: In 2019, ready-to-drink Shelf Stable Coffee was a 3 billion dollar industry in the US and the functional category is predicted to reach 208 billion by 2024.
We are launching Matriarch Beverage Co. with our adaptogenic cold brew coffee, a|dash. a|dash are ready to drink cold brew coffees infused with functional ingredients. We are low calorie, low carb, zero sugar and use all natural ingredients.
We are seeking funding for manufacturing, inventory and marketing for our official launch.
Beverage is an extremely competitive category, with remarkably high start up costs. Smaller innovative companies have trouble securing the capital and manufacturing partners to even get started. In fact, most manufacturers are looking only for corporate contracts that bring in constant revenue. This is why large corporations decide what we eat and drink! We are here to fight back against the status quo in beverage, to break down barriers and to do better for all consumers.
Our mission is to build Matriarch Beverage Co. into a platform of ‘better for you beverages’ that makes the industry stand up and take notice. Our goal is to be the catalyst for change in our overall health as a society.
Our Team: We are a full time team of one, our founder. Kelly is a beverage veteran with over 10 years of experience in sales, marketing and distributor management. She has extensive contacts within multiple natural and conventional grocers, as well as a long standing relationships with multiple direct store distribution networks.
At Matriarch Beverage Co. we aim to break down barriers, build up community, do more for you as a consumer and be of service by giving back. We will be donating a portion of our proceeds to local charities focused on food scarcity.
Thank you for your support, let's break some glass gals!
Updates
The Campaign FAQs
Frequently Asked Questions:
What are adaptogens: Adaptogens can help your body adapt to life’s doozies. These herbs aid our bodies in reacting to or recovering from both short- and long-term physical or mental stress. Some also boost immunity and overall well-being. Research shows adaptogens can combat fatigue, enhance mental performance, ease depression and anxiety, and help you thrive rather than just muddle through.
Are you Keto friendly: Yes! We have less than 2 net carbs per 8.4 oz can and zero grams of sugar
How will you use the funds you raise: Our primary goal is raise marketing money to focus on our digital and ecommerce platforms through strategic partnerships with brands, retailers and wellness influencers.

We think our logo is pretty bad ass and we want be able to wear it all the time. As a thank you for your support you will receive this custom enamel pin.

Just Because I Care

We think the proof is in the pudding, so we will send (1) 4-pack of a|dash cold brew and our customer pin for you to sport.

(1) 4 pack a|dash cold brew coffee; 1 pin; 1 Angel Investor Hat

1 case (12 pack) delivered to your house each month for an entire year; 1 pin; Angel Investor hat
Rewards

We think our logo is pretty bad ass and we want be able to wear it all the time. As a thank you for your support you will receive this custom enamel pin.

Just Because I Care

We think the proof is in the pudding, so we will send (1) 4-pack of a|dash cold brew and our customer pin for you to sport.

(1) 4 pack a|dash cold brew coffee; 1 pin; 1 Angel Investor Hat

1 case (12 pack) delivered to your house each month for an entire year; 1 pin; Angel Investor hat