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How to boost social media engagement: From organic to paid

Shakivla Todd & Manali Hanamsagar

Social & Content Manager & Sr. Growth Marketing Manager @ IFundWomen

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Why you should take this workshop

Back to Business Workshop Series, presented in partnership with Squarespace: Managing social media can be time consuming—especially when you have a whole business to run. We get it. However, 43% of consumers research products on social platforms before buying—and this number is on the rise. In this session, you'll learn strategies to build up your social audience and boost engagement, strengthening brand affinity, brand loyalty, and driving new customers. Visit the Back to Business Resource Hub for more helpful workshops!