Startup Funds for Chaotic Energy
A brand committed to celebrating non-conformity and calling out society through our messaging. #staychaotic

Project Description
What is Chaotic Energy?
#StayChaotic
Welcome to Chaotic Energy.
We were meant to learn from the uniqueness of each other. It’s time to enter an era that thrives in and fully embraces authenticity. Perfectly crafted ideals of what life should be is not sustainable, and let’s be real… it’s a lot less fun. We want to create a space where chaotic energy is celebrated because, without it, we would lose what makes life exciting. We plan to do so through our brand initiatives and carefully executed collections. One of our current brand initiatives is our Chaotic Confessionals, which can be seen on our Instagram (@chaoticenergy.co) and TikTok (@chaoticenergy.co). We intend to continue to use it to tackle cancel culture, head-on. We will highlight the circumstances of today, by creating pieces that make light of and sometimes straight-up call out society.
Visit our website at chaoticenergy.co.

Who We Are
We, personally, could not be anymore ready to enter this phase of our lives.
We are two sisters, born and raised in the Midwest, with completely opposite skill sets and strengths.
Our Backgrounds:
Lex - B.A. from Michigan State University in criminal justice with a specialization in psychology; various jobs in everything from customer service to office work including, but not limited to business analysis, project management, partnership account management and tech-related responsibilities.
Julianna (Ju) - Fashion design degree from the Fashion Institute of Design and Merchandising with both graphic design and video editing skills at the ready; various jobs in retail and media.



How We Plan to Make This Happen
We plan to make this happen over the next couple of months.
Launch Date for Chaotic Energy: June 2021
We will assess and use the funds to:
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Order custom jacket materials - We will be selling custom-made jackets that require us to order materials from abroad. We only want the best for our customers.
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Order samples for advertising on the website, social media, etc.
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Hire voice actors and other necessary talents for promotional materials such as teaser trailers, etc.
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Marketing and promotion of our brand on various social platforms. We are currently utilizing Instagram and TikTok and intend on upping our paid promotion in the coming months.
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Any remaining funds will be used to further our brand.

8x10 Digital Brand Artwork

Thank you
We thank you for taking the time to read about our brand, who we are, and what we want to accomplish. Whether you contribute or not, know that it means the world to us that you made it to this part of our page. Our ultimate goal is to use this brand to help others. We would love nothing more than to have the privilege to give back and will not stop until we achieve our dream.
Love,
Lex + Ju
Updates
The Campaign FAQs

Just Because I Care :)
- 8x10 Digital Download of Brand Artwork
- 8x10 Digital Download of Brand Artwork
- Behind-the-Scenes Blooper Video
- 8x10 Digital Download of Brand Artwork
- Behind-the-Scenes Blooper Video
- Personalized Thank you Video Message from Us
Rewards
Just Because I Care :)
- 8x10 Digital Download of Brand Artwork
- 8x10 Digital Download of Brand Artwork
- Behind-the-Scenes Blooper Video
- 8x10 Digital Download of Brand Artwork
- Behind-the-Scenes Blooper Video
- Personalized Thank you Video Message from Us