Small Packages
You'd go to the Post Office for your BFF, but now you don't have to. Cheer her up or cheer her on with care packages fit for any occasion.
Project Description
The Problem
Imagine this: your friend, Mara, is having a baby. Jenny is going through an awful break-up. Mia just bought a new house, Amreetha's moving away...and you're feeling pretty terrible about missing Hope's wedding. (Yeah, you have a lot of friends. You're very popular.)
You'd love to send them each a care package. You would not love, however, to scour the internet, buy all the things, find a right-sized box, and then schlep to the Post Office to wait in line for an hour. You love your friends, but you have about 30,000 things to do before Monday.
Enter: Small Packages.
The Solution
Small Packages is the way to send beautiful care packages, tailored for specific life events, to the women in your life: friends, sisters, girlfriends, mothers...the sky's the limit.
We'll be an online destination (no brick & mortar locations) where you can select curated care packages in a quick, easy, 3-step process.
Here's How It Works
You'll head to the Small Packages website and choose the kind of box you'd like to send. We're launching with 9 box types...here, take a look!
- First row: Housewarming // Birthday // I Miss You
- Second Row: New Baby // Engagement // A Break-Up
- Third Row: For Mom // Get Well Soon // I'm Sorry
Then, you pick a price! Each type of Small Packages box comes in 3 price points ($35, $50 or $100), so you can decide whether you want to say, "Hey girl!" or "You're very seriously the best ever and I'd let you use the last of my La Mer."
Finally, you'll add a message that we'll handwrite in one of our own specially designed letterpress cards. This gift is from you, and we want your words to be the first thing they see when they open the box.
And then, you--oh wait. You're actually done. In five minutes, you've sent your friend a care package that'll cheer her up or cheer her on, and you can get back to checking off everything else on your to-do list.
So, What's In The Boxes?
Great question. The answer is: beautiful products you'd choose yourself, and no. cheesy. filler. Our brand partners range from big companies you know and love (like Ban.do and Amika Haircare) to up-and-coming brands we've curated because they're the best at what they do (like Devocion Coffee and PF Candle Co).
Here are some of our brand partners:
And when it all comes together, what do the care packages look like?
Here's our large Birthday care package:
Here's a little something you'd send to a friend who just got engaged:
And a medium-sized "Yay!" for a friend who just got her very own place:
What Will Campaign Funds Be Used For?
To make the magic happen! Small Packages will be more than just pretty items put together. We're producing our own line of letterpress cards, designing a private line of mugs, and creating luxe, gold-foil stamped boxes. We figure: if you want to send a gift, you want it to be beautiful and creative, right?
So, we're raising $10k to get those products into full production. We're also purchasing goods at wholesale from our brand partners. (We believe in supporting the businesses we work with, and paying fair prices up and down the supply chain. Socially-minded business is the only kind we're interested in.)
How Will Rewards Work?
After the campaign ends, you'll receive a credit to use on the Small Packages website. If you've backed our campaign at the level of a large box, for example, you'll receive a credit good for a large box of any type. That includes free shipping!
This means you can wait until after the campaign is over to decide which friend you'll send the package to. (And we obviously won't tell if you send it to yourself. We're cool like that.)
The Small Packages website won't go live until after the campaign is over, so our backers will be the very first to be able to send packages!
Where Are You In The Process?
In a word: ready. Once we receive funds from a successful campaign, we can send payments to our wholesale vendors and officially finish production on all our private-label items.
Our website was designed by The Wonder Jam and constructed by Her Domain, an organization that teaches women in Pakistan to code. They've built a user interface that's sleek and easy to use, and we can't wait to share it with you.
Here's what the home page looks like:
We've scheduled our website to go live 3 weeks after the iFund Women campaign ends. That's when you'll be able to claim your reward for backing us here!
Who's The Founder?
Hi! I'm Julie Schechter. I picked up my close network of friends as a dance major at UC Irvine, a student at Harvard Law School, and as a corporate attorney (nothing bonds you faster than staying up all night studying for the Bar Exam). I previously founded and ran fitBallet, a ballet-fitness company that operated successfully for 3 years in the hyper-competitive NYC boutique fitness market.
I've lived on both coasts and way too frequently been far from the women who are my foundation. I love these people: I tell them my hopes, my secrets, and I'd do anything to be there for them when they're fresh from disaster or celebrating a huge win. But that's not always possible. Sometimes money and time just don't stretch far enough.
I wanted to make connection easier. If I could snap my fingers and send something beautiful to my best friend, make her whole week, I'd do it all the time...especially if it was affordable. That's what I want to create with Small Packages: the ability to send huge love with very little money and time.
I think anything that brings us all closer is worth making a reality. I hope you agree!
Updates
The Campaign FAQs
Frequently Asked Questions:
- How do I claim my reward?
Three weeks after the the campaign is over (on 11/30), the Small Packages company website will go live (*cue confetti*). As a backer of this campaign (thank you!!), you'll receive a credit to use on the site. For example, if you pledged at the level of a small box, you'll receive a credit for one small box. If you pledged at the level of a large box, you'll receive a credit good for one large box.
- What kind of box can I order with my reward credit?
Whichever kind you want! For example, a small box credit is good for any type of small box, from Housewarming to Break-Up, and everything in between. You get to decide what type of box you want when you place your order on our site, so you don't have to decide now.
- When do I have to use my reward credit?
Whenever you'd like! You can use it as soon as our company website launches, and you can also hold onto it until something pops up in the life of your best friend and you want to send her something. It's totally up to you. Your credit has no expiration date!
Just Because I Care
We've designed a private label line of letterpress greeting cards to accompany our boxes. For $5, you'll receive a PDF download of the card of your choice, so you can print it at home!
Want our cards as PDFs, so you can print them easily from home? This reward level gives you all 9!
Don't want to print the cards yourself? We totally get that.
For $30, we'll physically send the suite of our beautiful letterpress cards your way. Similar cards retail for $5-7, and you're getting nine. Look at you, saving so much money and being prepared for every upcoming life event.
At this reward level, you'll get our suite of downloadable cards, and a credit for one small box, with free shipping anywhere in the US.
You'll also receive access to our iFund Women Club, which gets you 15% off all care packages you send for a year from launch. (Yeah. All of them.)
Not sure which type of box you want to send? Don't worry! When the campaign's over, you'll receive a credit to send one small box on our site. You can decide then which type of box you want to send, and who it'll go to!
At this reward level, you'll get our suite of letterpress cards (physically mailed to you), and a credit for one medium box with free shipping anywhere in the US.
You'll also receive access to our iFund Women Club, which gets you 15% off all care packages you send for a year from launch.
Not sure which type of box you want to send? Don't worry! When the campaign's over, you'll receive a credit to send one medium box on our site. You can decide then which type of box you want to send, and who it'll go to!
At this reward level, you'll get our suite of letterpress cards (physically mailed to you), and a credit for one large box with free shipping anywhere in the US.
You'll also receive access to our iFund Women Club, which gets you 15% off all care packages you send for a year from launch.
Not sure which type of box you want to send? Don't worry! When the campaign's over, you'll receive a credit to send one large box on our site. You can decide then which type of box you want to send, and who it'll go to!
Let's face it: it's going to be tough to decide which friend gets a care package. So maybe: don't choose? At this level, you'll receive credits to send THREE large boxes on our site, all with free shipping.
Here's where it gets even better: You'll also become a Small Packages BFF, which gets you 20% off all the care packages you send for a year.
You can decide after the campaign is over which type of care packages you want to send, and who they'll go to!
Also included: our suite of letterpress cards! (These will be physically mailed to you.)
Sending love feels amazing. What feels even better? Doing it for less $$.
At this level, you'll receive credits to send FIVE large boxes on our site. You can decide when the campaign is over which types of boxes you want to send, and who they will go to! (All come with free shipping, too.)
But here's the kicker: as a Small Packages BFF, you'll also get 20% off ALL the care packages you order for a year. Staying connected just got easy.
Also included: our suite of letterpress cards. (These will be physically mailed to you.)
With this reward, you've officially cemented your status as the best friend ever. You'll get credits to send 10 large care packages on our site, which means you're Killing. The. Game.
But! Here's where it gets interesting: we'll also curate and send 3 care packages for you, for any occasion we don't already cover. Graduation? Promotion? You tell us what you need, and we'll deliver a care package fit for the occasion and valued at $100.
And finally: we can't forget about you, can we? (Impossible.) We'll also send you a box focused on self-care, valued at $100. (That's 14 packages for the price of 10. We counted.)
P.S. Oh, and our suite of letterpress cards. (Physically mailed to you.)
P.P.S. Oh, and you'll receive Small Packages BFF Status (which means 20% of all other care packages you send) for TWO years.
Rewards
Just Because I Care
We've designed a private label line of letterpress greeting cards to accompany our boxes. For $5, you'll receive a PDF download of the card of your choice, so you can print it at home!
Want our cards as PDFs, so you can print them easily from home? This reward level gives you all 9!
Don't want to print the cards yourself? We totally get that.
For $30, we'll physically send the suite of our beautiful letterpress cards your way. Similar cards retail for $5-7, and you're getting nine. Look at you, saving so much money and being prepared for every upcoming life event.
At this reward level, you'll get our suite of downloadable cards, and a credit for one small box, with free shipping anywhere in the US.
You'll also receive access to our iFund Women Club, which gets you 15% off all care packages you send for a year from launch. (Yeah. All of them.)
Not sure which type of box you want to send? Don't worry! When the campaign's over, you'll receive a credit to send one small box on our site. You can decide then which type of box you want to send, and who it'll go to!
At this reward level, you'll get our suite of letterpress cards (physically mailed to you), and a credit for one medium box with free shipping anywhere in the US.
You'll also receive access to our iFund Women Club, which gets you 15% off all care packages you send for a year from launch.
Not sure which type of box you want to send? Don't worry! When the campaign's over, you'll receive a credit to send one medium box on our site. You can decide then which type of box you want to send, and who it'll go to!
At this reward level, you'll get our suite of letterpress cards (physically mailed to you), and a credit for one large box with free shipping anywhere in the US.
You'll also receive access to our iFund Women Club, which gets you 15% off all care packages you send for a year from launch.
Not sure which type of box you want to send? Don't worry! When the campaign's over, you'll receive a credit to send one large box on our site. You can decide then which type of box you want to send, and who it'll go to!
Let's face it: it's going to be tough to decide which friend gets a care package. So maybe: don't choose? At this level, you'll receive credits to send THREE large boxes on our site, all with free shipping.
Here's where it gets even better: You'll also become a Small Packages BFF, which gets you 20% off all the care packages you send for a year.
You can decide after the campaign is over which type of care packages you want to send, and who they'll go to!
Also included: our suite of letterpress cards! (These will be physically mailed to you.)
Sending love feels amazing. What feels even better? Doing it for less $$.
At this level, you'll receive credits to send FIVE large boxes on our site. You can decide when the campaign is over which types of boxes you want to send, and who they will go to! (All come with free shipping, too.)
But here's the kicker: as a Small Packages BFF, you'll also get 20% off ALL the care packages you order for a year. Staying connected just got easy.
Also included: our suite of letterpress cards. (These will be physically mailed to you.)
With this reward, you've officially cemented your status as the best friend ever. You'll get credits to send 10 large care packages on our site, which means you're Killing. The. Game.
But! Here's where it gets interesting: we'll also curate and send 3 care packages for you, for any occasion we don't already cover. Graduation? Promotion? You tell us what you need, and we'll deliver a care package fit for the occasion and valued at $100.
And finally: we can't forget about you, can we? (Impossible.) We'll also send you a box focused on self-care, valued at $100. (That's 14 packages for the price of 10. We counted.)
P.S. Oh, and our suite of letterpress cards. (Physically mailed to you.)
P.P.S. Oh, and you'll receive Small Packages BFF Status (which means 20% of all other care packages you send) for TWO years.