Rockstar Peach: Activewear That Owns the Room
Fuel the Fit. Fund the Fierce

Project Description
Hi, I’m Crystal Pierce—founder of Rockstar Peach, a bold, woman-owned activewear brand born in NYC. With a background in fashion, sales, and marketing, I created Rockstar Peach to help women feel confident, sexy, and powerful in their bodies, starting with our best-selling one-piece jumpsuits.
This campaign means everything to me. I’ve built Rockstar Peach from the ground up, and now I’m raising funds to expand our signature line, increase production, and reach more women who deserve to look and feel amazing in motion.
With your support, you’re not just backing a brand—you’re helping grow a movement. Together, we can take Rockstar Peach to the next level and prove that function, fashion, and fierce femininity can coexist in every stitch.
What We Need & What You Get
We’re raising $45,000 to take Rockstar Peach to the next level—and every dollar has a clear purpose:
$25,000 for production of new and restocked jumpsuits (including expanded sizing and colors)
$10,000 for marketing, including social ads and influencer campaigns
$5,000 for upgraded packaging and fulfillment
$5,000 for professional photo/video content to power our growth
This funding allows us to scale our inventory, increase visibility, and bring Rockstar Peach to more women who deserve to feel bold, confident, and unstoppable in their activewear.
Perks Just for You
To thank our backers, we’re offering exclusive perks you won’t find anywhere else:
Early access to new drops
Limited-edition colors only available to campaign supporters
VIP discounts for life
Custom notes and surprises in every package
These perks aren’t just gifts—they’re a way of saying you were here from the beginning.
If We Don’t Hit Our Goal
Every contribution still moves us forward. If we don’t reach the full $45,000, we’ll prioritize:
Fulfilling all perk orders
Restocking our top-selling jumpsuits
Allocating remaining funds toward leaner marketing efforts
Even partial funding helps us grow smarter and leaner. And with your support, we’re still one step closer to making Rockstar Peach a household name.
The Impact
Rockstar Peach isn’t just about jumpsuits—it’s about empowerment through style. We create curve-loving, confidence-boosting activewear that lets women move boldly through every part of their day. From early workouts to late night city runs, our one pieces are designed to flatter, support, and turn heads.
Your contribution helps us bring that feeling to more women. You’re not just funding fabric—you’re investing in a movement that champions self expression, body confidence, and female entrepreneurship.
As a solo founder, I’ve bootstrapped Rockstar Peach every step of the way. I’ve turned a concept into a growing brand with real customers, real sales, and real impact—proof that there’s demand for this kind of product and this kind of message.
With your support, we can:
Expand our reach to women across the country
Offer more inclusive sizing and bold, new designs
Grow a brand that stands for confidence, quality, and authenticity
Your support isn’t just appreciated—it’s transformative. You’re helping reshape the activewear industry, one jumpsuit at a time.
Risks & Challenges
Like any small, independent brand, Rockstar Peach faces challenges—especially as we scale production and expand marketing. Some of the key risks include:
Manufacturing delays: Lead times can shift, especially with fabric sourcing and overseas production.
Inventory risks: Ordering larger quantities comes with upfront cost and storage challenges.
Marketing performance: Paid advertising is unpredictable, and returns on spend can vary.
Why We’re Ready
I’ve built Rockstar Peach from the ground up—with no outside team and very limited funding. I’ve successfully launched multiple product drops, managed all operations, and grown our customer base through smart marketing and community-building.
Here’s how we’ll manage risks:
We’ve already built strong relationships with trusted suppliers.
We’re forecasting sales based on actual data from previous launches.
We’ll stagger production to manage risk and avoid over-ordering.
We’ll run lean, targeted marketing campaigns and focus on what works.
Your support doesn’t just fund inventory—it helps us become more resilient, more prepared, and more capable of bringing Rockstar Peach to women everywhere.
Other Ways You Can Help
We get it—not everyone can contribute financially, but you can still make a big impact! If you believe in Rockstar Peach and what we’re building, here’s how you can help:
Share this campaign with your friends, followers, or group chats
Post on social media using #RockstarPeach and tag us!
Tell your girls—especially the ones who live in activewear
Follow us on Instagram and TikTok @rockstarpeach_official for updates and behind-the-scenes content
Every share, like, and comment helps us reach new eyes—and that kind of support means the world.
Updates
The Campaign FAQs
When will I receive my perks?
We estimate all perks will begin shipping within a weeks. We'll keep you updated every step of the way!
Do you ship internationally?
Yes! We offer international shipping for most perks, though shipping fees and delivery times may vary depending on your location.
What sizes will be available?
We currently offer sizes S–XL, and with this funding, we plan to expand into 2XL and 3XL. Your support helps make inclusive sizing a reality!
What if you don’t reach your full goal?
Even if we don’t hit $45,000, all contributions will go toward production, marketing, and fulfilling your perks. Every dollar helps move us forward.
Can I change my perk after backing?
If you need to change your size, shipping address, or perk, just email us—we’ll do our best to accommodate before fulfillment begins.
How can I contact you directly?
We’d love to hear from you! Reach out to info@rockstarpeach.com or DM us on Instagram @rockstarpeach_official.
Just Because I Care
Early access to new drops + VIP discount code (10% off for life)

Branded tote bag with Rockstar Peach logo – campaign exclusive
Exclusive set (e.g., Alyssa top + leggings) or 2 jumpsuits at bundle discount
1 exclusive color jumpsuit, custom note, RP tote, VIP perks
Get the full VIP experience. This exclusive perk includes:
- A custom-curated Rockstar Peach wardrobe (3 jumpsuits + 2 full sets)
- Name a future product in the next drop
- Your name listed on our site as an Official Brand Patron
- A signed thank-you card + exclusive RP gift box
- Lifetime VIP discount (20% off all future orders)
Rewards
Just Because I Care
Early access to new drops + VIP discount code (10% off for life)

Branded tote bag with Rockstar Peach logo – campaign exclusive
Exclusive set (e.g., Alyssa top + leggings) or 2 jumpsuits at bundle discount
1 exclusive color jumpsuit, custom note, RP tote, VIP perks
Get the full VIP experience. This exclusive perk includes:
- A custom-curated Rockstar Peach wardrobe (3 jumpsuits + 2 full sets)
- Name a future product in the next drop
- Your name listed on our site as an Official Brand Patron
- A signed thank-you card + exclusive RP gift box
- Lifetime VIP discount (20% off all future orders)