Pippy Sips: Breastmilk storage, simplified.
Pre-order the "Store & Cool" from Pippy Sips, creator of Maia, the patented, award-winning system for managing breastmilk on-the-go.
Project Description
Mission: Pippy Sips is on a mission to create products that make pumping easier and more accessible to all breastfeeders. It's time to add simplicity to your pumping experience, while "making breastmilk even cooler"®.
Problem: Breastmilk is perishable and needs to be cooled. However, fridges aren’t portable or always readily available, and traditional coolers can be bulky and unreliable. We believe moms should be free to live their lives without worrying about spoiling their liquid gold.
Market: Over 3.5 million babies are born every year in the U.S., and the vast majority are breastfed for at least some period of time. For moms who use breast pumps as part of their feeding journeys, there are plenty of logistical challenges. And pumping, of course, isn't free: It's not uncommon for parents to spend more than $1,000 annually on feeding-related products and services. For Pippy Sips, the opportunity to provide pumping moms with a convenient, reliable, safe and affordable product, that stores and cools breastmilk on the go, is an obvious one to pursue.
Solution Oriented: Since its founding in 2017, Pippy Sips has sought out to reduce barriers in breastmilk storage through tech, innovation and beauty. Our first step in that process was the launch of our patented, flagship product, Maia - a portable storing, cooling and monitoring system for breastmilk. We’re now developing a version of Maia - the "Store & Cool" - that is more financially inclusive and would love your support in accelerating its journey to market. Expanding the Maia-related offerings on our e-commerce site is just one more step in the journey to revolutionize breastmilk storage! It's also our way of acknowledging and responding to the two most common points of customer feedback, the first being 'I love the product but not the price,' and the second being 'I wish you had regular caps for the extra bottles.' We hear you, loyal customers! The "Store & Cool" will sell for half the price of the original Maia, and we'll be able to add its same basic cap to other offerings on our e-commerce site.
Funding: To cover some final manufacturing expenses, Pippy Sips is offering the "Store & Cool" for limited pre-order.
Product: Just like the original Maia, the "Store & Cool" is a portable storing and cooling system for breastmilk, with a sleek design and exceptional cooling capacity. But now you can get all of that at a lower price point. Pippy Sips is able to do so with the "Store & Cool" by developing and including a basic bottle cap for the system, instead of using our proprietary Thermo-lid.
-Compact and Discreet: The "Store & Cool" allows you to carry and store breastmilk easily and discreetly - perfect for moms on the go.
-Reliable Cooling Mechanism: Durable stainless steel Cooling Puck (Pippy Sips's trusted and proven cooling technology) to ensure your milk stays a safe temperature for 16+ hours.
-BPA-Free Bottle and Cap: The included bottle and cap are made from BPA-free material, ensuring the safety of your breastmilk. Stores 11 ounces of milk. Both are dishwasher safe.
-Effortlessly incorporate the "Store & Cool" into your pumping routine - attaching the storage bottle to your pump or pouring milk into it.
About Pippy Sips: Pippy Sips is proud to be a family-owned business. The founders are college sweethearts who've been dancing and building a life together for almost 22 years, during which were born two kids and a company! Their kids have had front-row seats for all the ups and downs of start-up life, including watching mom pitch live in the living room and live on TV! Those little "pips" need to see the original pip in action and what it means to be a strong and confident business woman.
What's a "pip"? Here are two pips! Read on to learn more...
pip noun (2)
1. one extraordinary of its kind (source: Merriam Webster)
2. someone mischievous but lovable (source: Amberlee's mother-in-law)
The Pippy Sips name is an homage not only to Amberlee's remarkable daughters, but also to her own persistence and creativity. Her breastfeeding and pumping journey set her on the long and arduous path of making a hardware product. It takes a pip to disrupt the status quo and deliver a unique solution for breastfeeding moms everywhere.
Many Thanks: Thank you for being a Pip and helping us to make breastmilk even cooler!
Updates
The Campaign FAQs
Frequently Asked Questions:
When will my Maia "Store & Cool" ship?
Shipping is expected in early 2025.
When will my Pip hat ship?
Shipping is expecting in Fall 2024.
What's the difference between the new version of Maia and the original Maia?
The new version of Maia includes a regular cap instead of our proprietary Thermo-lid. That's why it's a fraction of the price!
How much milk can I store in my Maia "Store & Cool"?
We claim with confidence that Maia stores up to 11 ounces of milk at safe temperatures for 16+ hours. The bottle component has ounce markings that measure up to 10 ounces, and enough room to accommodate an extra ounce if needed.
What temperature does Maia Store & Cool keep my milk?
Maia will keep breastmilk at a safe temperature - 59 Fahrenheit or under - for at least 16 hours. So it'll get you through the day.
The exact temperature of the milk being stored with Maia at any particular time will depend on things like how long it's already been stored (e.g., 1 hour or 15 hours), how much volume is being stored (e.g., 2 oz. or 10 oz.), whether you've just added freshly expressed milk to already-chilled milk, and what is the ambient temperature. And remember it takes time for expressed breastmilk (~98.6 degrees Fahrenheit before it hits the ambient temperature) to cool. That's a lot of variables, but that's the deal!
Maia was not made for continuous storage over the course of multiple days. You'll want to rely on a standard refrigerator for that. Check out the breastmilk storage guidelines published by any reputable public-health organizations.
What pumps is Maia Store & Cool compatible with?
The product is directly compatible with the connectors on standard-mouth pumps like those made by Medela*, Ameda and Evenflo. If using a wide-mouth pump (e.g. Spectra), you'll want to order adapter from our e-commerce site.
*Maia does not fully integrate with Medela's "Freestyle Flex" or "Pump In Style Maxflow" pumps.
Can I take Maia "Store & Cool" on a plane?
Maia has been brought through TSA clearances with little to no trouble! Just be sure to check TSA guidelines about traveling with pumps and breastmilk.
Can I sterilize the Maia "Store & Cool" bottle and lid in boiling water?
Yes! Both are also dishwasher safe.
Is it okay to mix freshly expressed milk from my current pumping session with already chilled milk from my last pumping session?
Yes.
In other words, it is safe to use Maia "Store & Cool" as directed.
We're aware that the American Academy of Pediatrics (AAP) updated its breastmilk storage guidelines in early 2021 to reflect that "Mothers can mix warm milk and cold, or even consider pooing milk from 24 hours together, which may help even out variability in nutrients due to pumping time or breast emptying (which influences fat content of the milk)." and we're aware that the AAP no longer highlights that guidance on its website. This article (Emily Oster's ParentData newsletter) gives a thorough review of the data and information available.
Naturally, adding warm liquid to cold liquid will cause the temperature of the cold liquid to rise at first. A reliable cooling mechanism, however, will bring the temperature back down. When storing breastmilk, it is important to reference the storage-temperature guidelines, from the CDC and other entities. Breastmilk can be safely stored at room temperature for 4 hours, and under 59° F for 24 hours. Pippy Sips's products adheres to those guidelines, using active cooling (from the Puck) and insulation (from the Shell), among other things.
Just Because I Care
The Maia "Store & Cool" is a portable storing and cooling system for breastmilk. Say goodbye to storing your liquid gold between leftover sandwiches in a work fridge, or packing a bulky cooler.
- Compact and Discreet: The compact design of the "Store & Cool" makes it easy to carry and store discreetly, perfect for moms on the go.
- Reliable Cooling Mechanism: Impenetrable stainless steel Cooling Puck that ensures your milk stays a safe temperature throughout the day.
- BPA-Free: The included bottle and cap are made from BPA-free materials, ensuring the safety of your breastmilk. Stores 11 ounces of milk.
- Effortlessly incorporate the "Store & Cool" into your pumping routine - whether by pumping directly in the storage bottle or pouring milk into it.
- Safe Temperature: With the "Store & Cool", you can keep your breastmilk at a safe temperature for 16+ hours, ensuring its freshness and quality.
- The purple pictured above is the anticipated color.
Join the Pip fun and get one of these stylish caps to show your love and support. Oh and be a pip!
Rewards
Just Because I Care
The Maia "Store & Cool" is a portable storing and cooling system for breastmilk. Say goodbye to storing your liquid gold between leftover sandwiches in a work fridge, or packing a bulky cooler.
- Compact and Discreet: The compact design of the "Store & Cool" makes it easy to carry and store discreetly, perfect for moms on the go.
- Reliable Cooling Mechanism: Impenetrable stainless steel Cooling Puck that ensures your milk stays a safe temperature throughout the day.
- BPA-Free: The included bottle and cap are made from BPA-free materials, ensuring the safety of your breastmilk. Stores 11 ounces of milk.
- Effortlessly incorporate the "Store & Cool" into your pumping routine - whether by pumping directly in the storage bottle or pouring milk into it.
- Safe Temperature: With the "Store & Cool", you can keep your breastmilk at a safe temperature for 16+ hours, ensuring its freshness and quality.
- The purple pictured above is the anticipated color.
Join the Pip fun and get one of these stylish caps to show your love and support. Oh and be a pip!