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Peko

Peko is building Canada's #1 online grocery marketplace that delivers “peculiar” or surplus groceries at up to 40% off retail prices.

$10,000
pledged of$10,000 goal
1
0Days Left

Project Description

Peko is building Canada's #1 online grocery marketplace that delivers “peculiar” or surplus groceries at up to 40% off retail prices. We’re on a mission to fight food waste and promote access to affordable, healthy food. 

In Canada, $3.1 billion CAD (~8% of all food wasted annually) of produce is rejected every year due to cosmetic reasons alone. Meanwhile, Canada is also experiencing the highest increase in food costs since 2010 (+$695/family). With excess food, nobody is winning. Farmers and distributors lose out on revenue, and people aren’t able to eat otherwise edible food. 

Since May 31st, 2021, Peko has completed deliveries every Sunday, selling over 11,000 boxes (~$270,000 in sales), rescuing over 175,000lbs of produce, and saving our customers over $600,000+ on their grocery bills. We've partnered with farms and distribution centers across Metro Vancouver to rescue unsold fruits and vegetables. There's no shortage of supply for us to take advantage of, and we are propelling our growth so we can rescue more. Food waste has never been a production problem; it has always been a distribution problem, and Peko is the first player in Western Canada bridging this gap.
 

Updates

The Campaign FAQs

What will you be using the 10k for?

- Hire extra hands. Through grant-matching, we're able to turn $10,000 into salaries for 4 people for 4 months. We're extremely scrappy (which is how we manage to do this) and we always need more hands on marketing and operations.


- Grow our delivery dates. $10,000 would let us kickstart the exploration of other delivery dates and cover the initial fixed costs: cold storage rent, appropriate racking, etc. This is HUGE for us!


- Marketing!! The holidays are quickly approaching and we want to reach as many people as we can. We would dedicate a good portion of the $10,000 strictly to promotional events and offers. With grocery costs at all time highs, Peko is a solution for struggling households to feed their families in an affordable/cost-effective way. 
 

Visa
01/06/2023
Monetary Contribution
$10,000
Monetary Contribution

Just Because I Care

1 Supporter
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About the Entrepreneur

Vancouver, BC
Created 1 Campaign
Social Good

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Monetary Contribution

Just Because I Care

1 Supporter
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