Love Your Guts, Fill Your Mind

Reframe.info is a multifaceted organization that focuses on a full-minded approach to entertainment, information, retailing, healthy eating, community action, and so much more.  We are artistic entrepreneurs who wish to affect the world we interact with in clever, expressionate, and enlightening ways.  Through our closely interwoven brands, we have established a network of support and service that is open and inclusive to people who come from any and all diverse backgrounds or belief systems.  We strive to provide a safe, sensational, and satisfactory experience with every transaction we partake in; putting the needs of our human customers and the sustainability of our shared communities as top priority.  Reframe.info as a business consists of four core brands: fullmindedfools (Band/Artists/Activists), mindFULL (Eatery/Mobile Truck/Catering), Mentor in the Mirror (Counseling/Mentoring/Coaching/ Therapeutic Discussion), and then Reframe.info Graphic Boutique itself is a brand and the name of our retail store (Entertainment/Marketing/ Multimedia/Graphic Arts/Merchandise).

At our downtown Reframe.info boutique shop, we offer a unique, eclectic, and vastly diverse selection of custom made graphical clothing wares, one-of-a-kind home decor, handmade gifts and goods, original art pieces, as well as personal life flare.  Hand crafting, printing, and pressing our own products, with the utmost attention toward graphical and tactile quality, we pour our creativity and care into all of our inventory.  We work together with our community of patrons to customize and deliver the products that can best help them express that inner or outer space that resonates most with who they are.  On the shelves, we stock shirts of all types/sizes/fits, hats in various styles, canvas bags, mugs/tumblers/bottles, badges/stickers/magnets, bookmarks, keychains, ornaments, home and wall decor for all rooms, housewares, 3D printed figures/game pieces/sceneries.  We also sell handmade art in a wide array of mediums, with pieces ranging from painting and sculpting to wood burning, ceramics, airbrushing, and sketching.  All of which are offered as personal, customizable, commissioned services as well.

In-house we feature a vegan-friendly and dietary safe eatery, called mindFULL, that focuses on providing wholly nutritional and delectable foods.  It is operated simultaneously alongside a mobile food truck counterpart of the same name, scope, and direction that is used for events and pop-up occasions.  We serve a diverse flavor palette of breakfast/lunch entrees, smoothies/pressed juices, homebrewed mudwater varieties, decadent desserts and baked goods, along with both green and side salads.  On top of that, we also love to cater personal, public, and private events!  Our reasonable rates, dietary-needs-conscious dishes, and personable service is versatile for any occasion.   

A portion of our space in the shop is specifically established as a public lounge, free and open during business hours as an all-inclusive spot for people to relax, unwind, conversate, and gather within.  This safe, stress-free, laid-back environment is cross-utilized and reserved at times for us to conduct our Mentor in the Mirror services for individuals and small groups.  We hold intimate personal music shows, poetry and storyteller nights, and special guests for meet/greets and speaking.  Collaborating with a wide array of highly talented and purely original individuals that stem from a myriad of diverse backgrounds and skill sets, we seek to bring experiences that fulfill the passions and purposes within all kinds of people.  In this space, we also host a weekly podcast “Real Eyes” to bring on local guests of interest; individuals and groups in Door County and the surrounding area who are actively making themselves and/or the world around them a more unique and intriguing place.

Harnessing the power of creator-driven branding and marketing, Reframe.info brings together a culmination of audio, video, visual, and visceral content; engaging our audience with respectful relatability, informative know-hows, poignant parodies, and wholesome family-friendly fun.  Our graphics are community-minded messages, trendy influential pieces, thought provoking, and curated for conversation.  They proudly represent a little bit of everything, so that each and every person can find something to connect with and take home. Seeking the widest audience possible, we work toward producing both short and long form videos for broad consumption across social media platforms.  Utilizing our collective creative vision, along with firsthand knowledge and experience in video and audio capturing/editing; we produce appealing and professional digital intros, advertisements, interviews/testimonials, animations, and more.  

Our messaging is consistently caring and conscious, yet edgy and daring enough to push the boundaries of social stigmas and traditional norms.  We focus on specifically meeting people where they are, finding them first as a friend, comfortably within the individualistic identities of their general subcultures.  We maintain regular and authentic engagement with our various communities of fools, followers, customers, and fans, who inhibit and operate the space online.  New age media avenues and pre-scheduled posts such as well-crafted memes, ads, infographics, regular polls, and discussion posts, serve as our regular presence in that crucial meeting place.  In the streets, we are involved with local works and betterment projects, various local charitable causes, along with our own charitable-driven events, specials, and honorings; as well as a plethora of ways we are always looking to get involved with lending our helping hands to build-up the people and communities around us.

To better provide service and support for this tribe of mindful humans, we plan regular morning meet-ups in the park for yoga/tai chi/meditation/stretching; while providing direction toward where curious minds may find reputable information to direct them toward better health and life choices.  We find great passion from our involvement, participation, and volunteering with various athletic events, like triathlons, fun runs, bicycle races, and the like.  This, in correlation with our own budding run, cycle, and gym-buddy support clubs, seek to aid those in need of genuine direction and assistance through a very challenging journey of understanding their own self-sustainability.  In order to reflect that back toward the society we all share space within, we get involved with only specific political and non-political movements.  All of which are entirely committed and have proven track records in peace and putting humankind before politics, power, profits, and prowess.  

Fulfilling our continued efforts as musicians, creators, and entertainers; fullmindedfools plays and speaks regularly at local open mic gatherings, hosts online live streams and outdoor pop-up performances, holds fundraiser and donation drive events, and plays public and private shows.  We work passionately within a network of Door County’s top musicians, to share in and spread the love of music throughout all of our communities.  As a band, our sound is resonant and emotional, the energy in our melodies welcoming and empowering.  Our diverse collection of covers, interpretations, and originals, encompass a wide range of musical styles and subgenres that are stitched into the fabric of our unique musical vibe.  Flexible in our song selection and able to adjust with any venue, event, or intimate show we partake in, we appeal to a wide audience across most demographics.  

Through our Mentor in the Mirror brand we offer services of counseling, mentoring, life coaching, and philosophical insight/discussion/guidance.  Nadia is a certified life, health,and wellness coach, nearing completion of her BA in Psychology through SNHU.  Her coaching services aim to help others build more sustainable intra/interpersonal relationships, establish more equitable and organized business practices, balance realistic fitness/nutritional/wellness goals with life obstacles and mental health challenges, and progressing toward an acceptance of one's inner calling and purpose.  Tony is a personal mentor and motivator, specializing in philosophical musings and genuine spiritual connection.  His sessions involve exploring deeper meanings behind lessons in life, contemplating the cosmos and creation within it, connecting the constellations and curating their story, coalescing in the collective consciousness and understanding what can be found there, interpreting the vibrational frequencies of the world we walk through, restoring faith and fiction finding between the lines, just being human together, and directing/partaking in community workshops/discussions.

  Together, we hold years of experience, knowledge, and training with conflict resolution, overcoming levels of trauma, facing and moving on from sexual assault and abuse, mental health recovery and rehabilitation, major life realignments, dietary shifts and weightloss journeys, working through difficult challenges and unforeseen circumstances, un-diagnosing disorder and transitioning to a better life outside of treatment, self-acceptance and actualizing the life you seek to manifest, and overcoming self harm cycles while healing their scars.  We mentor and motivate those who seek a more purposeful and passionate use of their time, teaching natural inhibition reduction and confidence building, quick cycle redirects, life path mirroring, and affirmative manifestation.  As a service offered to those fresh in the workplace environment, we also offer on-the-job training, workforce readying, and skill development.  

All of these brands work simultaneously and symbiotically together to forge a foundation of mindfulness, wellness, fulfillment, and spirit into our broader community.  We seek to reframe it with peace, joy, and conscious reproach; inspiring and guiding others to do the same along the way.  Feeding people’s grace, gratitude, and guts.  In-tune with the harmonies of love and wonder, meeting the world and all within it with equal respect, patience, and appreciation.  Setting and securing each bit of the yellow brick road back to humanity’s true cooperative, wholesome, and celebratory home.