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The Leafy Branch- Plant Vibes & Community

Help us Prepare to Open our 1st Storefront in Washington, DC

$9,136
pledged of$45,000 goal
25
68Days Left
Fund it
Campaign Ends on August 31, 2024

Project Description

 

About us:
The Leafy Branch is a black woman owned plant and gift shop for new and experienced plant enthusiasts and customers looking to add some major plants vibes to their space. We provide customers with a unique shopping experience with equally unique plants, handmade accessories, branded apparel and very plant themed home décor.  


Where we are:
In addition to our online store https://theleafybranch.com/ , you can find us in person at the Historic Eastern Market in Washington, DC as well a variety of markets, pop-ups and festivals all over the DC/MD/VA area. Vending at markets and pop-ups allows us the opportunity to be present in the community and to significantly grow our customer base. Our customers leave our space feeling excited about their purchases and often return. We are also able to capitalize on tourists visiting DC. To meet the needs of that group, we have many items made specifically that travel well. We also pop-up all over the Washington, DC, Maryland and Virginia areas very often expanding our footprint and customer base. 


Where we’re headed:
Our goal is to open our first brick & mortar store in Washington, DC Summer 2024! We are gearing up to wow our customers new and returning! Our retail store would serve as a space for the community offering a variety of classes, rental event space and provide an opportunity for other small minority businesses to gain exposure through pop-up events.  we have a strong desire to help other new businesses grow and succeed much in the way we have been helped. 

We also plan to start a non-profit in honor of the owner, Chanel's late grandmother who was a retired school teacher which will allow us to get free books, art projects and small plants in the hands of children. We also plan to partner with local schools and daycare facilities offering free or low-cost classes for children to expose them to the world of plants, the proven wellness benefits afforded by plants and opportunities for sensory exploration from just playing in soil and starting their own plant collections.

Our Goal: 

Our goal is to be fully funded and ready to open to the public by Summer 2024. Our goal is to raise the funds to cover store build out, tech, security, inventory and store furnishings. 

What’s the money for:
All contributions to this campaign will be used towards: space build-out, Insurance/ permits, inventory for the store, security, necessary tech, as well as marketing and promotion. 

Sharing is Caring: We are very active across social media platforms both Instagram and Facebook and encourage you to share this amongst your network. 


Resources:
We welcome any resources that can help us grow! Please email us
at [email protected] to discuss.


We are excited about what is ahead for The Leafy Branch and invite you to join us on our journey! Your support of this campaign would help accomplish a goal and full-fill a dream.  Together we can create something special and more of what the world needs.... calm, community and of course more cool plant vibes.

 

The Campaign FAQs

 

Meet the Owner, Maker and Dreamer: 

Chanel Gloster is the creative force and founder of The Leafy Branch. She is a mother of two amazing young men, a former top sales executive, a travel lover, creative thinker, maker and she is absolutely a Plant Mama! Her love of houseplants, fashion and home decor led her to start The Leafy Branch in January 2020. She always wanted to own her own business and she quickly realized she could take a hobby and turn it into a thriving business. She is relentless when it comes to pushing her business forward one stepping stone at a time. 

Chanel is who you meet when you venture over to the store tent and/or tables at markets and she immediately makes customers and visitors feel at ease. You immediately get a vibe that just makes you feel good. Good vibes and being surrounded by plants and some pretty cool plant themed merchandise keeps customers of The Leafy Branch returning for more.

 

 

Business FAQ's

Founded in 2020

Woman & Minority Owned Small Business

 

Wholesale Partners:

Plants Alive: Silver Spring, MD

Phipps Conservatory & Botanic Garden

The Denver Plant Room

Urban Garden

Pansy Plants

 

Notable Events, Pop-Ups & Markets:

World Heritage Festival

Forever Grateful Market

Around the World Festival

Greenfest in the Gardens

Eastern Market

Shop Made In DC events/pop-ups

Enchant WDC

 

 

 

 

Yvette
05/30/2024
Monetary Contribution
$25
Anthony
05/24/2024
Monetary Contribution
$10
05/23/2024
Signature Monstera 4inch Ceramic Planter
$125
Scott H
04/21/2024
Monetary Contribution
$100
Andrea Day
04/18/2024
Monetary Contribution
$20
Sagedbothways
04/08/2024
Monetary Contribution
$5
Vida
11/08/2023
Monetary Contribution
$50
Vida
11/08/2023
Monetary Contribution
$50
Shara
10/20/2023
Monetary Contribution
$5
Samplehaus
10/20/2023
Monetary Contribution
$20
Monetary Contribution

Choose Your Donation Amount

21 Supporters
Select this reward
Reward image
125.00 USD
Signature Monstera 4inch Ceramic Planter

We want to thank you for your donation by rewarding you with one of our custom signature monstera leaf ceramic 4inch planters. 

3 Supporters
Select this reward
Reward image
500.00 USD
Signature Monstera Glass Collection

We want to say thank you by rewarding you with a complete 4 piece set of our Monstera Beeran Glasses. 

1 Supporter
Select this reward

About the Entrepreneur

Gaithersburg, MD
Created 2 Campaigns
Social Good
Lifestyle
Art + Music
Family

Rewards

Monetary Contribution

Choose Your Donation Amount

21 Supporters
Select this reward
Reward image
125.00 USD
Signature Monstera 4inch Ceramic Planter

We want to thank you for your donation by rewarding you with one of our custom signature monstera leaf ceramic 4inch planters. 

3 Supporters
Select this reward
Reward image
500.00 USD
Signature Monstera Glass Collection

We want to say thank you by rewarding you with a complete 4 piece set of our Monstera Beeran Glasses. 

1 Supporter
Select this reward