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JOELLE MEAGHAN: A Contemporary Womenswear Brand

Responsibly-made, elevated essentials designed with the Black women in mind.

$7,615
pledged of$50,000 goal
62
96Days Left
Fund it
Campaign Ends on December 31, 2023

Project Description

Hi friends! 

I'm Joelle, and I am building a womenswear brand of elevated essentials for day-to-day life, designed with Black women in mind.

Many of you have followed my journey leading up to this point; from my fashion show competition days in undergrad, to working for brands like Athleta and Spanx, where I learned how to design with inclusivity and women's needs as priorities. Now, I'm (finally!) taking that leap of faith and launching my own brand. While I've been able to self-fund a lot of the initial costs of development and getting production started, I'm quickly learning just how capital intensive apparel manufacturing is. That's where you come in:)

My vision is to provide responsibly-made pieces that will offer her wardrobe more versatility and longevity. Essentials that are a lot less disposable-- a much more practical way to approach sustainability within fashion.

I've secured a factory in New York and plan to launch this Fall. I am elated to bring the vision to reality and see all the ways it'll impact my community!

Thank you in advance for your contribution in getting my brand off the ground. It means so much!

Updates

The Campaign FAQs

Frequently Asked Questions:

  • What makes JM inclusive?

I'm glad you asked! I'm working to have a size range of XXS - 3X, 0-22, which in the fashion industry is considered 'extended' and unfortunately costs more money to develop in terms of fit (which is a major reason why most brands don't do it!). I'm also designing with adjustability in mind (i.e. drawcords on waistbands to prevent gaping at the back). These elements are super important to me because it's important to my targeted consumer base of women with curvier body types.

  • If I can't contribute right now, how else can I support?

You can share this campaign with your family + friends! Crowdfunding works best when more people are in on it:)

  • When will the e-commerce site be live? I'm ready to buy!

I'm aiming for late October, but things like funding, material shipping and production lead times can impact that. 

  • How can I contribute anonymously?

Please follow the directions at this link! --> https://ifundwomen.zendesk.com/hc/en-us/articles/360042729513-How-do-I-make-an-anonymous-contribution- 

 

Kelly Freeman
09/26/2023
Monetary Contribution
$25
Kim
09/26/2023
Monetary Contribution
$100
TM
09/26/2023
Monetary Contribution
$100
Audrey
09/25/2023
Monetary Contribution
$100
Kelsey
09/23/2023
Monetary Contribution
$50
Antonia Randolph
09/19/2023
Monetary Contribution
$100
Angel Adams
09/17/2023
Monetary Contribution
$40
Keia Faison
09/17/2023
Monetary Contribution
$50
Eddie C Swan
09/15/2023
Monetary Contribution
$50
Amber Cabral
09/15/2023
Monetary Contribution
$250
Monetary Contribution

Just Because I Care

62 Supporters
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About the Entrepreneur

Raleigh, NC
Created 1 Campaign
Lifestyle

Rewards

Monetary Contribution

Just Because I Care

62 Supporters
Select this reward