Hey Mom Collective
We are a self-care community empowering working moms to thrive. This crowdfunding campaign supports our growing community of boss moms.
Project Description
Hey Mom Collective is a self-care and empowerment community for women navigating motherhood and business. We provide content, community, and coaching programs that empower working moms to thrive.
Why self-care for working moms matters:
- Women are 2.5x more likely than men to indicate mental wellness as a challenge to being a working parent. Employers lose $225.5 billion a year due to lost productivity related to mental wellness alone.
- Especially in today's times, the mental load of working motherhood is real. 63% of parents say they feel they've lost emotional support during the pandemic. 54% of mothers say COVID-19 has worsened their mental health.
What we do:
There are 30 million working mothers in the US. These are women who are building amazing companies and careers, disrupting industries, and making an impact in their communities. All while raising the next generation of leaders.
Hey Mom Collective provides content, community, and coaching programs for driven women navigating motherhood and work to create self-care practices and mindset shifts so that they can continue to advance their professional goals with less stress and overwhelm. Self-care is accessible and effective in building resilience to stress, interrupting the cycle of burnout, and creating positive mental, physical, and emotional benefits.
Community: Our membership-based collective creates space for working moms to lean in. Through our digital membership platform and private chat, leaders and entrepreneurs can connect in more meaningful ways, share experiences and access support for their self-care practices.
Resources: We provide content, courses, and workshops that empower women navigating motherhood and work to take care of themselves while taking care of business.
All collective members have access to an exclusive content library full of resources to guide their self-care practices. Resources include: audio meditations, guided worksheets for personal development, downloadable self-care journal pages, and more. Collective members can attend live-streamed events led by experts in self-care practices like yoga, meditation, EFT tapping, and more.
Hey Mom Collective also works with businesses to provide workshops to enrich employer-sponsored wellness programs.
Coaching: We provide 1:1 and group coaching programs that offer deeper engagement, accountability, and guidance. Through coaching we empower working moms with tools and proven strategies to build resilience to stress with self-care habits and mindset shifts that create more calm, clarity, and confidence. All coaching programs are led by Hey Mom Collective founder and certified life + success coach Anastasia Naftalieva.
Our give back commitment: Hey Mom Collective is committed to investing 5% of all profits into community organizations that uplift underserved mothers. Our fundraising campaign will also enable us to launch our 10:1 membership grant program. We will grant 1 annual membership, for every 10 memberships purchased, to a working mom who meets needs-based criteria.
Why we are fundraising:
We are crowdfunding to co-create the future of Hey Mom Collective with our community of supporters. iFundwomen is the perfect partner for us to reach our funding goals. We are seeking funding to:
- Develop resources: Create on-going content to engage and support our collective of working moms.
- Launch our grants program: Launch our collective membership grant program for underserved mothers in need of self-care support.
- Grow: Expand our collective membership resources and programs.
Meet our Founder
Anastasia Naftalieva is a board certified life + success coach, NLP practitioner, and EFT practitioner. In her coaching practice, she helps women who are navigating motherhood and work overcome overwhelm, breakthrough the cycle of burnout, and ultimately achieve their goals as an empowered leader. When she found that the professional development space lacked resources that met the unique leadership challenges facing working moms, she was inspired to start Hey Mom Collective. Anastasia has been featured in outlets like Swaay, Thrive Global, and more.
About Hey Mom Collective membership:
Hey Mom Collective serves working moms with a community to connect in more meaningful ways, access to resources for self-care, and support in navigating motherhood and work with less stress and overwhelm.
ANNUAL MEMBERSHIP TO HEY MOM COLLECTIVE INCLUDES:
- A supportive community of like-minded female leaders and business owners
- A private community chat
- A content library of resources to inspire and support your self-care practice
- A curated collection of guided audio meditations
- Live virtual workshops led by experts in self-care practices like yoga, meditation, EFT tapping, and more (with access to replays in the members-only content library)
- Monthly challenges that encourage our community to create self-care habits and mindset shifts together
- Exclusive member rates to our coaching programs and signature courses
FOUNDING MEMBERSHIP CIRCLE ($100 FUNDER REWARD):
As a $100 funder reward to our iFundWomen campaign, we are offering a limited number of founding annual memberships to Hey Mom Collective (a $189 value). As early supporters of our growing collective your feedback will be a critical part of the development of our membership program and benefits.
EMPLOYER-SPONSORED MEMBERSHIP:
Employers can purchase memberships as benefits to employees. We also offer workshops, 1:1 and group coaching suited to your organization's goals and wellness programs. Sample workshop topics include: Mindfulness in the workplace -and- Self-care for high-performance leaders.
Benefits of supporting a wellness program in your workplace include: increased productivity, increased employee engagement and morale, and reduced stress-related downtime.
10:1 MEMBERSHIP GRANTS:
Our fully funded iFundwomen campaign will enable us to launch our membership grant program. For every 10 memberships purchased, we will grant 1 annual membership to a working mom who meets socioeconomic needs-based criteria. Grant awards will be selected by application.
For more information on membership, grants, or employer-sponsored programs contact [email protected]
Thank you!
Thank you for supporting our crowdfunding campaign. You are not only supporting Hey Mom Collective, you are also making a difference in the lives of the leaders and entrepreneurs within our community.
Updates
The Campaign FAQs
Funders at this reward level will receive an annual membership to Hey Mom Collective ($189 value)
- After funding this reward, we will contact you at the email address provided with details to redeem your one-year collective membership.
Just Because I Care
Funders at this reward level will receive:
- One ticket to an upcoming virtual self-care workshop
- 30-day trial membership to Hey Mom Collective
At the supporter reward level you will receive an engraved bar bracelet from our Affirmation Collection.
- Engraved with the affirmation "Fearless", "Empowered", or "Choose Joy"
- Available in Sterling Silver, 24K Gold Plated, 18K Rose Gold Plated
You will receive a confirmation email to confirm your style selections.
At the sponsor reward level you will receive:
- An annual founding membership to Hey Mom Collective ($189 value)
- Sponsor an editorial feature on the Hey Mom Collective blog or podcast. Nominate yourself or a mom in business to be featured on our blog, podcast and social channels. Fabulous exposure opportunity!
When you select this reward you will receive an email prompting you for contact details and we will schedule the interview at the recipient’s convenience.
Funders at this reward level will receive:
- One annual founding membership to Hey Mom Collective ($189 value)
- One ticket to the "Self Care Blueprint" masterclass with Anastasia Naftalieva ($175 value). In this masterclass, you will assess your unique self-care profile and create a personalized self-care "blueprint" plan.
After funding this reward, you will receive an email with details to access your membership and join the masterclass.
Funders at this reward level will receive:
- One year founding membership to Hey Mom Collective ($189 value)
- 1:1 self-care coaching experience ($500 value) with Anastasia Naftalieva where you will:
- Map out your self-care blueprint and discover the type of self-care that's right for you
- Overcome common roadblocks holding you back from the self-care you deserve
- Learn to implement self-care strategies that actually fit into your busy mom life
When you fund this reward level, you will receive an email with instructions to access your collective membership and book your coaching sessions.
Rewards
Funders at this reward level will receive an annual membership to Hey Mom Collective ($189 value)
- After funding this reward, we will contact you at the email address provided with details to redeem your one-year collective membership.
Just Because I Care
Funders at this reward level will receive:
- One ticket to an upcoming virtual self-care workshop
- 30-day trial membership to Hey Mom Collective
At the supporter reward level you will receive an engraved bar bracelet from our Affirmation Collection.
- Engraved with the affirmation "Fearless", "Empowered", or "Choose Joy"
- Available in Sterling Silver, 24K Gold Plated, 18K Rose Gold Plated
You will receive a confirmation email to confirm your style selections.
At the sponsor reward level you will receive:
- An annual founding membership to Hey Mom Collective ($189 value)
- Sponsor an editorial feature on the Hey Mom Collective blog or podcast. Nominate yourself or a mom in business to be featured on our blog, podcast and social channels. Fabulous exposure opportunity!
When you select this reward you will receive an email prompting you for contact details and we will schedule the interview at the recipient’s convenience.
Funders at this reward level will receive:
- One annual founding membership to Hey Mom Collective ($189 value)
- One ticket to the "Self Care Blueprint" masterclass with Anastasia Naftalieva ($175 value). In this masterclass, you will assess your unique self-care profile and create a personalized self-care "blueprint" plan.
After funding this reward, you will receive an email with details to access your membership and join the masterclass.
Funders at this reward level will receive:
- One year founding membership to Hey Mom Collective ($189 value)
- 1:1 self-care coaching experience ($500 value) with Anastasia Naftalieva where you will:
- Map out your self-care blueprint and discover the type of self-care that's right for you
- Overcome common roadblocks holding you back from the self-care you deserve
- Learn to implement self-care strategies that actually fit into your busy mom life
When you fund this reward level, you will receive an email with instructions to access your collective membership and book your coaching sessions.