Hello Career Guru, Career Advancement For Women

Frequently Asked Questions:

How do you know there is a need for this platform?

A survey of 200 women revealed that there is a need gap for career planning in the marketplace while women are overwhelmed by navigating the multitude of resources available.

In fact, HCG was inspired by the success of the Women in Innovation (WIN) network in Westchester County NY. In just two months, over 500 women joined the WIN “C-suite panel meet up” to gain needed career training, networking and mentoring.

Who is the target customer?

Our target customer is a corporate career woman aged 25-55 with millennials as the sweet spot. However, determining, navigating, and finding happiness in a career are pain points for women at all career levels, not just millennials. 

How large is the potential market?

There is a very large B2C marketplace with 125 million women and 45 million of them working full time. 80% of that demographic is 25-55 years old and 40% of that demographic is currently employed in professional jobs or at the management level. The potential resulting segment of 18 million represents $2 Trillion in income. We ballpark the size of the opportunity for HCG at $1 Billion.  

How will you make money?

The revenue model is based up a subscription rate for six months with the first month free (like Netflix). Partnerships with women’s groups will bring scale.  

Why would a woman pay for this?

Once a woman enters the HCG career content marketplace, the machine learning develops a profile and begins to send notification of events, training, courses, and content based upon preferences and aspirations. These preferences will form individualized leadership plans.  

The platform will save a woman time. The platform finds the needs gap in her skill set and experience and curates content, classes, and advice to move forward on her career path. 

The more our consumer uses the platform, the more personalized it becomes.  

How Far Along?

The product will be ready in January.