Frères Branchiaux: Black Owned Wellness Scaling Up
Investing in Wellness: Help black-owned Freres Branchiaux Candle Co raise capital to scale our growth and expand our mission

Project Description
Hi, my name is Celena Gill and I'm the co-founder of Frères Branchiaux Candle Co,, a mission-based, black-owned family fragrance company. We're raising $50,000 to help us scale our business and improve our manufacturing process.
We started Freres Branchiaux because we wanted to create a candle company that was focused on wellness and sustainability. Our candles are made with all-natural ingredients and we use recycled materials whenever possible. We're also committed to giving back to our community, and we donate a portion of our profits to local charities that support black-owned businesses and wellness initiatives.

We recently made the difficult decision to scale back our in-house manufacturing and work with an outside manufacturer. This was a tough decision, but it's the best thing for our business long-term. It will allow us to focus on marketing and sales, and it will also free up my time so that I can focus on my health.
I recently had a near stroke, and it was a wake-up call for me. I realized that I need to take better care of myself, and that I can't do everything. As I lay in the hospital bed with all sortsof gadgersgt and wires hooked up to me, I was forced to reassess my quality of life, my purpose, and my furture. My sons, Collin, Ryan, and Austin Gill, who are also co-founders of the company, are much more concerned about my well-being than building a company. As a family, we want to focus on the wellness of the family AND the brand. Additionally, the structure of our family has changed. I am now a single mom and have to face some of the challenges of the population that we serve via philanthropy: finding a stable home for myself and my children, building a new community, and finding adequate mental health providers to assist with our family transition. This will not deter me from continuing to build and scale our family business---it just presents a new challenge that we WILL overcome.
The funds we raise will be used to add manufacturing partners, hire marketing reps, and hire assistants. This will allow us to scale our business and reach more customers, while also giving me the time I need to focus on my health, provide more availability to my sons (who ARE the Frères Branchiaux in Frères Branchiaux), and expand our product offerings.
Major projects in our pipeline include:
Private label for Big Box retailer
Exclusive line for Target
Exclusive line for international airport retailer
Potential distribution with UNFI
Exclusive candles for NBA and NFL teams
On air segments with QVC and HSN

OUR CORE FUNDRAISING OBJECTIVES:
1. Wellness for All
Freres Branchiaux is committed to making wellness affordable and accessible to everyone. We offer a variety of affordable candle options, and we also offer a subscription service that makes it easy for customers to get their favorite candles and fragrance products delivered to their door every month.
2. Investing in Wellness
The global wellness market is expected to reach $7 trillion by 2025. Freres Branchiaux is well-positioned to capitalize on this growing market. With your support, we can scale our business and reach more customers.
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We truly appreciate your support. Every donation, no matter how small, makes a difference. Together, we can build a company that is focused on wellness for everyone.
We are so grateful for the support of our backers. We couldn't do this without you. Your support will help us make our vision a reality and bring wellness to more people.
As a token of our appreciation, all backers will receive a free candle of their choice. We will also be sending out regular updates on our progress and sharing exclusive content with our backers.
Thank you again for your support. We are so excited to start this next chapter with you!
With love,
Celena
P.S. It's ironic that the co-founder of a wellness brand works too hard to take care of her own wellness. But that's the truth. This campaign is a chance to help me change that and continue to grow the legacy that we have built as a family.



Updates
The Campaign FAQs
Frequently Asked Questions:
Where is my donation going?
All donations go toward funding manufacturing partner, manufacturing consultant, and salaries for the additional staff needed.
When will my rewards arrive?
Once the campaign is complete we will connect with you to confirm mailing info and ship out all of your amazing rewards.
What if I want to donate, but don't need the reward?
You can choose our "monetary contribution" option to simply contribute to the campaign without receiving a reward, or you can regift your rewards once you receive them.
Are you looking for brand partnerships or offering brand sponsorship opportunities?
Yes! We're always interested in partnering with brands and organizations that align with our mission and values. Contact us at [email protected].
How else can I support Frères Branchiaux?
Already donated to our campaign? Share it with family and friends and on social media. Spreading awareness about the campaign brings us one step closer to our goal!










Just Because I Care
Digital Thank You + wallpaper to show your support! We're so grateful for your contribution to our campaign.
Just Because I Care
Thank You! We're so grateful for your contribution to our campaign.
As a reward for donating $50 to the Freres Branchiaux fundraising campaign, receive an autographed 16 oz Love Jones candle. The candle is scented with a blend of essential oils that are designed to promote relaxation and love, and it is decorated with a custom beautiful design that is inspired by the movie Love Jones. The candle will be autographed by the co-founders of Freres Branchiaux, Collin, Ryan, and Austin Gill. This reward is limited to the first 50 donors, so don't miss out on your chance to get an autographed 16 oz Love Jones candle and support Freres Branchiaux important work.
25% discount for 3 months
8 oz candle of your choice
Custom Gift Box Set- (8 oz candle, room spray, and diffuser oil in same scent of your choice)
Custom Frères Branchiaux Branded Luxury Bamboo Bath Tray
25% discount for 3 months
As a reward for donating $1,000 to the Freres Branchiaux fundraising campaign, you will receive a private lunch with the co-founders, Celena, Collin, Ryan, and Austin Gill, at the Scent Bar in Los Angeles. The Scent Bar is a unique dining experience that combines food, fragrance, and art. You will enjoy a delicious meal while learning about the co-founders' vision for Freres Branchiaux and their commitment to wellness and sustainability. The lunch will be served on an autographed menu that is signed by all four co-founders. This is a great souvenir to commemorate your special experience.
Rewards
Just Because I Care
Digital Thank You + wallpaper to show your support! We're so grateful for your contribution to our campaign.
Just Because I Care
Thank You! We're so grateful for your contribution to our campaign.
As a reward for donating $50 to the Freres Branchiaux fundraising campaign, receive an autographed 16 oz Love Jones candle. The candle is scented with a blend of essential oils that are designed to promote relaxation and love, and it is decorated with a custom beautiful design that is inspired by the movie Love Jones. The candle will be autographed by the co-founders of Freres Branchiaux, Collin, Ryan, and Austin Gill. This reward is limited to the first 50 donors, so don't miss out on your chance to get an autographed 16 oz Love Jones candle and support Freres Branchiaux important work.
25% discount for 3 months
8 oz candle of your choice
Custom Gift Box Set- (8 oz candle, room spray, and diffuser oil in same scent of your choice)
Custom Frères Branchiaux Branded Luxury Bamboo Bath Tray
25% discount for 3 months
As a reward for donating $1,000 to the Freres Branchiaux fundraising campaign, you will receive a private lunch with the co-founders, Celena, Collin, Ryan, and Austin Gill, at the Scent Bar in Los Angeles. The Scent Bar is a unique dining experience that combines food, fragrance, and art. You will enjoy a delicious meal while learning about the co-founders' vision for Freres Branchiaux and their commitment to wellness and sustainability. The lunch will be served on an autographed menu that is signed by all four co-founders. This is a great souvenir to commemorate your special experience.