Workshops

With everyone talking about the impending recession, now is the best time to start filling your leads pipeline and LinkedIn is a goldmine of opportunity if you are a B2B business! In this workshop led by Stacey Kelly—video strategist and producer with 15+ years experience making story-driven content that grows audiences for personal brands—she'll share the top video strategy tips that have accelerated her clients' brands to success in 2022. You'll learn how to enhance your presence on LinkedIn and generate leads without the burnout.

As a product or service based business, understanding who you're selling to is critical to generating sales. In this workshop led by IFundWomen Sales Director Elizabeth Eichhorn, you'll learn how to identify the right target audience and how to speak to them through the different stages of a sales funnel to help you increase your sales.

Building an audience is absolutely essential to getting your idea, company, or movement out into the world. Instead of competing for two seconds of someone’s attention as they scroll through their social media feeds, podcasting allows you to speak directly to your potential customer and build an authentic relationship with them through long form content. In this workshop, led by Lauren Popish, you'll discover the untapped potential of podcasting as a way to promote your company, brand, or big idea. You'll walk away with insider tips on how to start a podcast, from accessing the right equipment to promotion and growth strategies, so you can get started right away.