The World of Yasu Experience and Sorbet Flavoured Drink!

The Product

Yasu was created for the do-ers and thinkers of the world, that just need a small push. Be part of something that can change the lives of dreamers, creators, entrepreneurs, and world-changers. 

The Problem 

Currently, functional drinks in the market that claim to help with energy, focus, and calmness, are almost always filled with erythritol, sucralose, high caffeine, artificial flavor, or false claims. These ingredients can harm gut health, exacerbate inflammation, and hinder mental clarity.

The Opportunity 

With our science-backed functional drink, and immersive world marketing, there is an opportunity to tap into the consumer-driven Canadian functional food and beverage market, which is projected to reach $19.2 billion by 2026. 

The Competitive Edge 

Yasu has also been turned into an immersive digital world, and soon-to-be book, breaking the barrier between fantasy and reality. This innovative approach positions us as a leader in the functional beverage industry and a pioneer in digital engagement around wellness education. 

What we need help with 

As we finalize our key partnerships with co-packers, we're seeking an investment of $50,000 to scale our operations in the Toronto area, and begin our journey to become the go-to beverage for natural, sustained focus and energy. We graciously thank you for ALL your help, and can't wait to pay it forward. 

The Science

Yasu is a naturally sweetened, low-caffeine beverage crafted with 16 chosen ingredients to help with these four areas: energy, focus, calmness, and motivation. 

How do we do this? 

The vitamins selected play critical roles in the four areas:

Energy, the capacity to do work, is obtained by breaking down nutrients such as carbohydrates, fats, and proteins in the digestive tract. The chosen ingredients play a critical role in food energy metabolism, production, and absorption, allowing tissues and cells to transform fuel molecules into useful work.

Focus, the ability to pay attention, involves the use of neurons to filter out sensory information the brain should ignore. The chosen ingredients play a critical role in the development and survival of neurons, the delivery of information by neurons, and the regulation of attention, allowing the brain to receive information and focus properly.

Motivation, the energizing of behavior in pursuit of a goal, is influenced by stress, health, and dopamine, a neurotransmitter associated with reward anticipation and goal-oriented behavior. The supplements below can promote motivation by helping regulate stress reactions, immune responses, and dopamine levels.

Calmness, is the absence of anxiety, a future-oriented mood state that triggers an undue response to an event or situation that is mistakenly perceived as threatening.³ The supplements below can reduce anxiety and promote relaxation by contributing to the processes that regulate mood, stress reactions, and normal sleep.