Motherboard Birth - Not Yo' Mama's Birth Plan
Interactive software, connecting families and birth teams, on the most important day of their lives.
Project Description
We've launched the parent content.
Now we need your help.
Help us fund Phase 2 and 3 of Development
Motherboards are...
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Bright
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Easy-to-Read
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Evidence-Based
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Concise
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Preferences at-a-glance
OUR SOFTWARE
THE MARKET
There are 4 million births every year in the US alone: A vast, renewable market. Financially, the market is huge. Insurance pays out an estimated $100 billion per year for maternity care.
Phase 2 Development
Next, we are building software tools for providers, educators, and hospitals to better serve their clients and communities. This creates a diverse network of people using Motherboard. Providers and educators will be able to:
- Pull up a patient's Motherboard when they check in in labor
- View and collaborate on their board prenatally
- Send appointment reminders and practice/hospital-specific info directly to their clients
- Improve workflow and streamline informed consent via the wealth of resources and info we provide
MARKET SEGMENTS
FUNDS NEEDED
Your vital contribution will pay for:
- Prototyping
- Development costs - Phase 2 of development focuses on bringing care providers into the communication process by building tools such as messaging, content accessibility on Labor & Delivery Units, and being able to bring up your Motherboard when you check-in in labor.
- Hosting and other web fees
- Legal support
- Outreach to hospitals
- Tech support and bug fixes
- Content creation and review (to ensure that our information is up-to-date)
OUR AMAZING TEAM
THANK YOU
We believe that doula work, childbirth education, and "birth plans" only get you halfway. If we don't bring care providers and teams into the process of communication, none of this matters.
Your contribution allows us to partner with care teams, building new software so they can serve families better.
The Campaign FAQs
Frequently Asked Questions:
- What is the timeline for Motherboard?
Nov 5, 2018 : Parent content is launched, whoo hoo!
Nov, 2018: Run IFW Campaign, ship all goods
Nov - Dec, 2018: Gather feedback, work on business to business strategy (hospitals, care providers, affiliate program)
Dec - Feb, 2019: Raise funds to build Phase 2 development (integrations for hospitals and providers) - When will I get my reward?
Physical goods are in stock and will be shipped ASAP. Items requiring some development work (or temporary work-arounds) like the Affiliate Program (bulk memberships) may take a couple months. - I ordered the wrong size shirt, what do I do?
You are responsible for shipping the shirt back to us, but if we have your preferred size in stock we will ship you a new one. - Do you ship outside the US?
Sorry, not at this time! However any of the memberships or downloads are perfect for overseas contributors. - How do the Educator Packs work?
Your contribution covers all the materials listed and a 5 year license to use the pdfs, handouts, illustrations, etc. You are required to sign a contract outlining the terms of use of the materials. You may not remove our branding from the images or materials or "white label" them. - What kinds of things are your developers building next?
Great question! We are building dashboards for providers and hospitals to be able to securely message their patients, add their $.02 to our content, and bring up a family's Motherboard at the hospital when they check in in labor. Provider buy-in is incredibly important to lasting, meaningful change. - What are your revenue streams?
Free content - All the birth topics will always be 100% accessible to everyone
Parents - $15/year membership to use our software and create a Motherboard
Educators - Licenses for Educator Bundles, Affiliate Program (cost varies by use)
Providers - Phase 2 will build a dashboard for them to better communicate with their patients and view their preferences prenatally and during their birth
Hospitals - Ability to bring up a family's Motherboard when they check in in labor. Integrating our information on the floor to help families make decisions.
Insurance Companies - Integrate into their client portals to give them access to Motherboard's content - How do I talk with you about a strategic partnership?
Email us, we'd love to talk with you! [email protected] - What's your go-to-market strategy?
- Parents -
- Parent groups
- Educator networks
- Targeted ads
- Social media. - Hospitals -
- Connections with Rose, Lutheran, Denver Health, and University
- Focus on Baby-Friendly Hospitals
- CARE Innovation at University
- PRIME Health Challenge
- Techstars Cedars Sinai
- Focus on Baby-Friendly Hospitals
- Speaking (ACNM, ACOG, AWHONN, etc) - Educators -
- Forums
- Speaking Engagements
- Certifying bodies (CAPPA, DONA, ICEA)
- Parents -
World-renowned artist Amy Haderer will transform your most intense, meaningful, beautiful moments into an original piece. As these will take significant hands-on time, please allow until Aug 1 to get your art (if there are special circumstances please let us know!)
You will receive a 16x20 print on fine art paper. If you'd like to upgrade to a print AND digital file with unlimited license to print wherever and however you wish, please go here.
Just Because I Care
10% OFF
Good for anywhere on Amy's art page! Holidays are coming up, so get your favorite parent, midwife, or doula something special.
- Original Jewelry
- Fine Art Prints
- Sculpture
- Lockets
Guaranteed by the holidays if you back this campaign by Dec 5!
20% OFF
Good for anywhere on Amy's art page! Holidays are coming up, so get your favorite parent, midwife, or doula something special.
- Original Jewelry
- Fine Art Prints
- Sculpture
- Lockets
Guaranteed by the holidays if you back this campaign by Dec 5!
25% OFF
Good for anywhere on Amy's art page! Holidays are coming up, so get your favorite parent, midwife, or doula something special.
- Original Jewelry
- Fine Art Prints
- Sculpture
- Lockets
Guaranteed by the holidays if you back this campaign by Dec 5!
World-renowned artist Amy Haderer will transform your most intense, meaningful, beautiful moments into an original piece. As these will take significant hands-on time, please allow until Aug 1 to get your art (if there are special circumstances please let us know!)
You will receive a 16x20 print on fine art paper AND a digital file with unlimited license to print wherever and however you wish.
FIRST COME FIRST SERVE - I have 35 original watercolors of development from Week 1 (menstruation) to Week 34.
In 1-2 weeks I will invite you to view the gallery in the order of who purchased first. Pick the one you want and I'll ship it to you and offer the gallery to the next person (so it may take a few weeks to get through everyone).
ORDERING MULTIPLES - If you'd like to order several you can either order this reward several times or do a "Monetary Contribution" with a note of how many paintings you want ($250 for two, $375 for three, etc.)
Keep calm and build a Motherboard (or just drink more water). 26 oz, stainless steel, carabiner included.
Get cozy in our "Birth Like a [M]other(board)" tee! V-neck and unisex options, make sure you tell us your size.
Handouts, forms, interview questions, and downloads of Motherboard Content, everything a doula or educator could want!
$150 one-time fee, $50/year license
1 year license for everything you need to enhance your education:
- Birth illustrations
- GIFs
- Educational videos
- PDFs
- Handouts
- Contracts and Forms
- Birth Affirmations
- Coloring Pages
Requires a yearly license to use these materials with your clients, practice, or class. Materials will be continually updated and added to as-needed. You may not remove our branding from the images or "white label" them, thanks!
This beautiful sculpture of the first moments of birth is hand crafted by artist (and our CEO) Amy Haderer. Polymer clay, glazed in purple, measuring 8x4x4"
Own this one-of-a-kind piece of art!!
Rewards
World-renowned artist Amy Haderer will transform your most intense, meaningful, beautiful moments into an original piece. As these will take significant hands-on time, please allow until Aug 1 to get your art (if there are special circumstances please let us know!)
You will receive a 16x20 print on fine art paper. If you'd like to upgrade to a print AND digital file with unlimited license to print wherever and however you wish, please go here.
Just Because I Care
10% OFF
Good for anywhere on Amy's art page! Holidays are coming up, so get your favorite parent, midwife, or doula something special.
- Original Jewelry
- Fine Art Prints
- Sculpture
- Lockets
Guaranteed by the holidays if you back this campaign by Dec 5!
20% OFF
Good for anywhere on Amy's art page! Holidays are coming up, so get your favorite parent, midwife, or doula something special.
- Original Jewelry
- Fine Art Prints
- Sculpture
- Lockets
Guaranteed by the holidays if you back this campaign by Dec 5!
25% OFF
Good for anywhere on Amy's art page! Holidays are coming up, so get your favorite parent, midwife, or doula something special.
- Original Jewelry
- Fine Art Prints
- Sculpture
- Lockets
Guaranteed by the holidays if you back this campaign by Dec 5!
World-renowned artist Amy Haderer will transform your most intense, meaningful, beautiful moments into an original piece. As these will take significant hands-on time, please allow until Aug 1 to get your art (if there are special circumstances please let us know!)
You will receive a 16x20 print on fine art paper AND a digital file with unlimited license to print wherever and however you wish.
FIRST COME FIRST SERVE - I have 35 original watercolors of development from Week 1 (menstruation) to Week 34.
In 1-2 weeks I will invite you to view the gallery in the order of who purchased first. Pick the one you want and I'll ship it to you and offer the gallery to the next person (so it may take a few weeks to get through everyone).
ORDERING MULTIPLES - If you'd like to order several you can either order this reward several times or do a "Monetary Contribution" with a note of how many paintings you want ($250 for two, $375 for three, etc.)
Keep calm and build a Motherboard (or just drink more water). 26 oz, stainless steel, carabiner included.
Get cozy in our "Birth Like a [M]other(board)" tee! V-neck and unisex options, make sure you tell us your size.
Handouts, forms, interview questions, and downloads of Motherboard Content, everything a doula or educator could want!
$150 one-time fee, $50/year license
1 year license for everything you need to enhance your education:
- Birth illustrations
- GIFs
- Educational videos
- PDFs
- Handouts
- Contracts and Forms
- Birth Affirmations
- Coloring Pages
Requires a yearly license to use these materials with your clients, practice, or class. Materials will be continually updated and added to as-needed. You may not remove our branding from the images or "white label" them, thanks!
This beautiful sculpture of the first moments of birth is hand crafted by artist (and our CEO) Amy Haderer. Polymer clay, glazed in purple, measuring 8x4x4"
Own this one-of-a-kind piece of art!!